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The World is Flat: a brief history of the twentieth-first century, by Thomas L. Friedman
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- Sales Rank: #2033422 in Books
- Published on: 2005
- Binding: Hardcover
- 496 pages
Most helpful customer reviews
1412 of 1587 people found the following review helpful.
Competing in a shrinking world
By John Zxerce
I'd forgotten the pleasure reading good prose brings. Friedman not only writes well, but does so on an important subject- globalization. He states, "It is now possible for more people than ever to collaborate and compete in real time with more people on more different kinds of work from more different corners of the planet and on a more equal footing than at any previous time in the history of the world."
He claims, "When the world is flat, you can innovate without having to emigrate". But, how did the world `become flat'? Friedman suggest the trigger events were the collapse of communism, the dot-com bubble resulting in overinvestment in fiber-optic telecommunications, and the subsequent out-sourcing of engineers enlisted to fix the perceived Y2K problem.
Those events created an environment where products, services, and labor are cheaper. However, the West is now losing its strong-hold on economic dominance. Depending on if viewed from the eyes of a consumer or a producer - that's either good or bad, or a combination of both.
What is more sobering is Friedman's elaboration on Bill Gates' statement, "When I compare our high schools to what I see when I'm traveling abroad, I am terrified for our work force of tomorrow. In math and science, our fourth graders are among the top students in the world. By eighth grade, they're in the middle of the pack. By 12th grade, U.S. students are scoring near the bottom of all industrialized nations. . . . The percentage of a population with a college degree is important, but so are sheer numbers. In 2001, India graduated almost a million more students from college than the United States did. China graduates twice as many students with bachelor's degrees as the U.S., and they have six times as many graduates majoring in engineering. In the international competition to have the biggest and best supply of knowledge workers, America is falling behind."
Friedman sounds the alarm with a call for diligence and fortitude - academically, politically, and economically. He sees a dangerous complacency, from Washington down through the public school system. Students are no longer motivated. "In China today, Bill Gates is Britney Spears. In America today, Britney Spears is Britney Spears -- and that is our problem."
Questions I wish Friedman had explored in further detail are:
1. When should countries do what benefits the global economy, and when should they look out for their own interests? (protectionism, tariffs, quotas, etc.)
2. What will a `flat world' mean to the world's poor? (those living in Haiti, Angola, Kazakhstan, etc.)
3. What cultural values (or absence thereof) are contributing to the West's loss of productivity, education, and excellence? (morality, truth, religion, meaning, hope?)
4. How will further globalization effect cultural distinctions? (Are we heading towards a universal melting pot?)
5. What will a `flat world' mean environmentally - particularly for those countries on the verge of an economic explosion?
6 of 6 people found the following review helpful.
Good read for those who have not followed the world's technological transformation
By C. Benton
The first chapter of this book is tellingly called "While I Was Sleeping". If you, too, were sleeping over the past decade in terms of following information technology and global business trends, this is a good read for you.
If you were "awake" during this period and you are looking for a good recap of what happened, stuffed with lots of anecdotes, then you might like this book, too.
But if you are looking for an indepth look at where we stand and where we are about to go, then this book is too superficial and not scientific enough. In general terms, this book is not very precise in many instances and even inaccurate with regard to some details. The author uses a lot of comparisons, metaphores and catchphrases, and many of these are either used inaccurately or they are not coherent. The editor has also done a pretty poor job of finding all the typos and the words that are not in the right place.
To his credit, the author is full of enthusiasm, relating a host of personal stories. His exploratory method paired with long, yet simple explanations make this book the right one for those who have a hard time absorbing the issue of the incredible technological break-throughs we have witnessed over the last few years, the ensuing integration of the global work flow and its implications for the current and the future business worlds.
6 of 6 people found the following review helpful.
Friedman misses some criticisms
By brad
In general this is a well written summary of a new world of individuals able to connect and interract with each other in new and exciting ways, but I didn't see any consideration made for criticism. For example, Friedman lauds Walmart's price-chopping prowess, but the truth is you can save as much at Costco, which oddly enough is a union shop (very "last century"). Friedman lauds outsourced tax return processing but doesn't really touch identity theft. Do you really know who is looking at your return? Friedman lauds the internet but fails to mention the huge amount of time employees all over the US spend shopping online, playing fantasy football, etc. Friedman lauds UPS repairing laptops in their hangars, but fails to mention if customers are any happier or even if the service is any good. While the "flat" world eliminates some antiquated barriers, there is as great a danger of this new society turning into a hyper-capitalist slave state where the few holding truly liquid capital have ownership of society's agenda. I wasn't convinced that Friedman was really interested in questioning his own thesis.
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